Seven hit back at Nine’s ratings run last night with The X Factor at #1 on 1.6m viewers, delivering some impressive first acts.
It was the highest debut for the series across its four seasons and validates the network’s decision not to compete head to head with the first week of Big Brother.
Seven won the night with 34.3% to Nine 28.6%, ABC 18.1%, TEN 15.1% and SBS just 3.9%.
Next for Seven were Seven News (1.32m), Today Tonight (1.22m), Home and Away (1.1m), GCB (873,000) and Deal or No Deal (592,000).
Nine News (1.25m) led for Nine, Underbelly: Badness was 1.22m and Big Brother: Live Nominations was 1.18m. ACA was 1.17m and Hot Seat was 625,000.
ABC News (1.05m) topped ABC1 then Australian Story (809,000), 7:30 (858,000), Q & A (665,000), Four Corners and Media Watch (both on 634,000).
Trouble continues for TEN in fourth place. TEN News was best on 749,000 with Chrissie Swan’s excellent debut as Can of Worms host only managing 590,000. Don’t Tell the Bride premiered to 583,000. Modern Family struggled on 484,000, The Project 6pm was 471,000 and The Shire was just 251,000.
SBS ONE also had a tough night with Mythbusters on 205,000, Man vs Wild on 170,000 and World News Australia on 157,000.
Sunrise: 363,000
Today: 325,000
ABC News Breakfast: 54,000 / 21,000
Breakfast: 31,000
